Data to Model the Effect of Telecommunication Perceived Service Quality and Perceived Value on the Degree of User Satisfaction and e-WOM: Context of North Cyprus Telecommunications Users

The purpose of this dataset is to investigate a comprehensive model of user satisfaction and electronic word-of-mouth (e-WOM). The data was collected through a self-administered questionnaire at Girne American University in the Turkish Republic of North Cyprus (TRNC). The dataset was empirically evaluated using a survey of 500 respondents about their perceptions of the service provided by the mobile telecom operator.